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Wednesday, May 11, 2022

8:00 am – 9:00 am | Check-In & Networking Coffee Hour

  • Free breakfast and coffee will be served until 10:30 am

9:00 am - 9:15 am | Welcoming Remarks

9:15 am – 10:15 am | Keynote Address with Dr. Carolyn Finney

10:15 am - 10:30 am | Networking Break

SESSION 1 | 10:30 AM – 12:00 PM

Session 1

1. Innovators in Sustainability: Businesses Generating Change for Big Impact

Location: Reef Room 

Time: 10:30 am - 12:00 pm


  • Jon Erickson, Blittersdorf Professor of Sustainability Science & Policy in the Rubenstein School of Environment and Natural Resources; Fellow of the Gund Institute for Environment at the University of Vermont


  • Ishmael Ahmed, Founder and CEO of Verdant Roots LLC

  • Bill Calfee, Founder, Chief Visionary Officer, Myti

  • Meghan Ksiazek, Vice President, Turtle Fur

  • Noah Miller, Founder & Partner, Calibrate Partners; Founder & Chief Strategist, Rho Impact

  • Blain Newton, Chief Operating Officer, BETA Technologies

2. Co-Creating Employee Culture: A Journey of Sharing Leadership, Power, Meaning & Responsibility

Location: Isthmus Room 

Time: 10:30 am - 12:00 pm


  • Lori Hanau, Founder/Senior Team, Global Round Table Leadership 

  • Chris Masiello, CEO, The Masiello Group

  • Joanne Goguen, Executive President, The Masiello Group

  • Amanda Adkins, CFO/COO, The Masiello Group

3. Inclusive Language and the Power of Words

Location: Sunset Room 

Time: 10:45 am - 12:00 pm


  • Jermaine Moore, Principal Consultant, The Mars Hill Group

12:00 pm – 12:45 pm | Lunch Break 

Lunch available for purchase from one of the following:

  • Food trucks will be located ​in the parking lot behind Hula (follow signs to the north facing door to the right of the Reef Room to access the back parking lot). ​​Food truck vendors include Conscious Eatz, Micro Mobile Kitchen,  and The New Deal.

  • Hula is also the home to The Spot Cafe, located on the east wing of the building.

  • Gluten free, vegan, and vegetarian options will be available for all meal offerings. If you have inquiries about specific dietary restrictions, please contact ​


SESSION 2 | 12:45 PM – 2:15 PM

Sesson 2

4. What a Leading-Edge Brand Looks Like in the Purpose Economy

Location: Reef Room 

Time: 12:45 pm - 2:15 pm


  • Cheryl Eaton, Marketing Director & Partner, Guru Media Solutions


  • Damaris & Mel Hall, Co-Founders, Global Village Foods

  • David Stever, CMO, Ben & Jerry’s

  • Richard Vaughn, Owner, Perky Planet Coffee

5. The New Workforce: How Employers Can Support Their Workforce with Belonging & Wellbeing

Location: Isthmus Room 

Time: 12:45 pm - 2:15 pm


  • Caitlin Goss, VP of HR & Chief People Officer, Middlebury College


  • Alison Lamagna, Director of Programs & Gender Equity Services, Vermont Works for Women

  • Michele Asch, VP Leadership and Organizational Development, Twincraft Skincare

  • Randy George, Owner, Red Hen Baking Company

6. The Legislative Lookback: Business, Advocacy, and the Pursuit of an Equitable, Prosperous Vermont

Location: Sunset Room 

Time: 12:45 pm - 2:15 pm


  • Jordan Giaconia, Public Policy Manager, VBSR


  • Becca Balint, President Pro Tempore, Vermont State Senate

  • Sam Hooper, President, Vermont Glove

  • Bram Kleppner, CEO, Danforth Pewter 

  • Jill Krowinski, State Representative and House Speaker, Vermont House of Representatives

  • Sascha Mayer, CEO & Co-Founder, Mamava 

2:15 pm - 2:30 pm | Networking Break

Session 3

SESSION 3 | 2:30 PM – 4:00 PM

7. National Leaders Talk Capitalism & the Purpose Economy

Location: Reef Room 

Time: 2:30 pm - 4:00 pm


  • Emma Kast, Visiting Faculty in Political Economics, Bennington College


  • Alison Whritenour, CEO, Seventh Generation

  • Derek Peebles, Executive Director, American Independent Business Alliance

  • Kate Williams, CEO, 1% for the Planet

8. How Businesses Can Welcome New Americans

Location: Isthmus Room 

Time: 2:30 pm - 4:00 pm


  • John Kim, Social Impact and Sustainability Consultant, 1Row


  • Casey Reese, Job Developer, U.S. Committee for Refugees and Immigrants

  • Joe Buley, President and Owner, Joe’s Kitchen at Screamin’ Ridge Farm, Inc.

  • Ted Castle, Owner and President, Rhino Foods, Inc.

  • Wazirgul Hashimi, Founder, Vermont Afghan Alliance

9. Beyond Corporate Philanthropy: Nurturing Authentic Business-Community Partnerships

Location: Sunset Room 

Time: 2:30 pm - 4:00 pm


  • Dan Smith, President & CEO, The Vermont Community Foundation


  • Dana Kaplan, Executive Director, Outright Vermont

  • Suzanne McDowell, Vice President of Corporate Responsibility and Sustainability, King Arthur Baking Company

  • Emiliano Void, Founder & CEO, nuwave Equity Corporation

4:00 pm – 5:30 pm | Networking Reception

  • Free Appetizers will be served

4:00 pm – 7:00 pm | Savu Sauna Sessions 

  • Looking for a more calm and relaxing setting to unwind after a long day of conference workshops? You are in luck! Savu will have two of their lakeside saunas open and FREE to attendees of the 32nd Annual VBSR Conference on May 11th! The saunas are located between the Burlington Surf Club and Building 44 (just a 1-2 minute walk from the conference)! Savu will provide towels and robes. We will have up to 48 slots available (24 per sauna). You must signup to reserve your 30 minute session in advance! 

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